Do lip oils really work? Are they capable of deeply hydrating lips and protecting them from chapping and dryness? If you haven't had the chance to find out yet, I invite you to try Hyaluroil Lip Treatment, one of Twelve Beauty's best-selling products since 2015. In this post, we review what makes it special and all the love it has received over the years.
Hyaluroil Lip Treatment is one of my favorite products from the brand, and for good reason. Its unique formula, enriched with encapsulated hyaluronic acid and konjac root, deeply hydrates and nourishes lips, leaving them soft and healthy. In addition, its blend of organic and unrefined lipids, such as cupuaçu butter, argan oil, and tocopherol, protect lips from dryness, chapping, and environmental damage.
Lip oil formulation is a challenge
Lips present a unique challenge when it comes to caring for them. They differ from the rest of the skin, as they lack the same protective oils. Therefore, creating a truly effective lip treatment is a complex project that many formulators have faced. I personally overcame this challenge by manually encapsulating short-chain hyaluronic acid (known for stimulating collagen production) into the oils of the formula. This unique fusion allows for more effective penetration into the skin, which in turn significantly improved the structure of the lips. I am very happy with the final result and proud that it has won several awards, becoming one of many people's favorite lip oils. Do you want to know how our lip oil got here? Let's take a look at its journey, from its launch to the present day.
Hyaluroil Lip Treatment: Caring for your lips from the start
Our lip oil is more than a product; it's a journey full of achievements and recognitions. Since its launch in November 2015, it has been a constant success. Fashion and beauty influencer, Trinny Woodhall, endorsed it on her social media with this fantastic video, contributing to its popularity from the beginning. This video also marked the beginning of many celebrities who have professed their love for it. Hyaluroil Lip Treatment received its first award in April 2017 when it was named "Best Lip Product" by Psychologies Magazine. In October of the same year, we underwent a packaging change to reflect the craftsmanship and technological advancements included in the same product.
In April 2018, Cosmopolitan UK's beauty desk tried it and were so impressed that they recommended it to their readers. Ingeborg Van Lotringen, the beauty director, described it as "a true obsession." In addition, that same year, the product received recognition from Get the Gloss, the well-known international beauty blog. Get the Gloss has become the standard of luxury in beauty thanks to its honest and thorough reviews, practical advice, and inspiring approach.
Another confirmation of its excellence came in March 2021, when Hyaluroil Lip Treatment won three awards at the prestigious Beauty ShortList Awards: "Best Lip Serum," "Best Hydrating Lip Product," and "Best Innovative Beauty Product." These awards, granted by an independent jury of beauty experts, are a testament to its success among both consumers and critics.
Eight years of love and care for your lips, and the story of Hyaluroil Lip Treatment is far from over. If you haven't already, I invite you to join this incredible journey of beauty and well-being. Your lips will thank you.