What better time than Christmas gift shopping to do our bit for the well-being of the planet. Small actions are what make great achievements. Let's maintain a very green attitude, greener than the Christmas trees that always come home for Christmas, and give the gift of sustainability, clean formulas that are respectful of the skin and Mother Earth.
At Twelve Beauty, one of the pioneering brands in the clean beauty trend, the ingredients selected are based on their low environmental impact. They are local and proximity to reduce the carbon footprint as much as possible and come from by-products or waste from other industries, of high cosmetic value. They avoid the use of rare and scarce species to avoid forcing their extinction. Or they are nitrophilous plants, such as mallow, which grows very quickly and barely needs water.
A bouquet of good intentions that are reflected in each and every one of the brand's impeccable formulas, based on clean ingredients, perfect for Christmas gifts, which ensure the number 1 objective of every good cosmetic: guaranteeing good skin health. Here are some ideas:
Recycled aluminum packaging and up-cycling ingredients: the perfect pack
And that perfect pack is called The Body Edit, Twelve Beauty's most anticipated launch. An exceptional body duo that includes two of the brand's latest launches and two of the hottest sustainability trends: 'zero-waste' or zero plastics and 'up-cycling' or creative recycling, with ingredients from high-value cosmetic waste from the food industry.
Revalorizing nutrient-rich ingredients to give them a second chance. Such as spent grain wax (present in Jojoba Quench Body Serum), a waste product obtained from the residue generated by malt in breweries, very rich in Omega 6 fatty acids, which improves the skin barrier and reduces itching and other symptoms of sensitive skin.
The war against plastics has been a sovereign challenge for the cosmetic industry. Twelve Beauty joins the mobilization by opting for 100% post-consumer aluminum, multifaceted and safe, present in both products of The Body Edit. An effective and committed gift option that also has a much more competitive price than buying the products separately.
No surfactants: healthy for the skin, good for the planet
Surfactants (detergents), those familiar substances present in most personal hygiene and cleaning products, have become the bad guys in the movie, not only because they irritate and alter the pH of the skin, but also because, despite being biodegradable, they are very harmful to the environment and the human body due to their bioaccumulation and permanence.
Those who shy away from these controversial substances have a great gift option: Dara’s Water, the most sustainable cleansing water (not micellar), not only because it cleans effectively (it is tenacious even with makeup residues and pollution) and safeguards the integrity of the skin, but also because of its eco-responsible character, avoiding unnecessary waste in the environment.
In Dara's Water, the use of water has also been reduced, replacing it with organic damask rose (in high concentration, 20%) and oat extracts, distilled exclusively for Twelve Beauty in Italy by order. A clear example of fresh cosmetics for the most demanding in skin care.
Eco-friendly balms, a very conscious Christmas gift
Because being friendly to the ecosystem is not only about choosing clean ingredients, but also ensuring the well-being of those who collect them. This is the case of Nutritive Repair Emulsion, according to Pedro Catalá, creator of Twelve Beauty "A formula that I love because many of its key ingredients are among the most sustainable found on Earth."
This is the case of spent grain wax, a malt residue (also present in Jojoba Quench Body Serum, another of the most profitable Christmas gift options). Or argan oil, shea butter or cupuaçu butter. A delight for dry skin in cold climates due to its richness in unsaturated fatty acids and phytosterols, whose main focus is to support the skin barrier, allowing it to heal itself and, over time, become less sensitive and more hydrated.